VITTA’s ICT week has just concluded as I sit down to write this – and so it is probably a good opportunity to reflect on the past week, the ICT Careers Expo and the state of the ICT industry.

ICT week is now in its second year and has gone from strength to strength.  It has now become a National event and the ICT Careers Expo (as the flagship event of the week) continues to be successful.  Many of you have gone out of your way to organize events for the week and have either promoted the Expo or attended with your students.  However, this week is just one of the ways in which we can redress the recent downturn in our enrolments. 

One of the key messages that we wanted to deliver during the Expo was the state of the job market.  Many students are not aware of the opportunities that exist.  Of more concern is the attitude of parents towards the industry – and many of them still believe that the industry is suffering the aftereffects of the ‘dot-com’ crash. 

In Victoria, the ICT industry now generates over $24 billion dollars per annum.  It exports over $1.8 billion and employs over 85,000 people.  Nationally, the figures are much more impressive than this.  The growth of the industry is evidenced by an increase in the number of ICT jobs in Victoria – which has grown by over 40% in the last four years (over 24,000 new jobs).  I have these figures available (together with the national figures) in a presentation available on the VITTA website for you to download – which I would encourage all of you to do.

Slowly but surely we are breaking through the stereotype of the nerdy guy sitting in a basement glued to an LCD monitor for many hours of the day.  The reality is that the ICT industry is incredibly broad, spanning most other industries and encompassing a wide range of specialties.  Add to this the possibility of world travel, great pay, flexibility, a wealth of job opportunities.  You don’t have to act like a used car sales-person to sell this to your students – in fact, it’s amazing that they are not beating down our doors!

So what’s the next step?  I would suggest you try to maintain the momentum of the week within your schools by organizing more events and continuing to promote those competitions, open days and events that you hear of through the mailing lists or the VITTA web-site.  Later in the year, we will be holding our annual VCE exam lectures, so please promote these to your classes.  Many of the tertiary providers are also happy to conduct school visits – so get in touch with them and see what you can arrange.  Last year, I organized a couple of schools to come to MHS for a student mini-conference and invited lecturers from several tertiary institutions to give a presentation – it was a great event.  Put in the effort – your students will really appreciate it and you will start to see a positive effect on your IT enrolments.